{"id":486,"date":"2006-12-22T12:19:00","date_gmt":"2006-12-22T11:19:00","guid":{"rendered":"http:\/\/www.jpsainsot.com\/blog\/?p=486"},"modified":"2006-12-22T12:19:00","modified_gmt":"2006-12-22T11:19:00","slug":"nike-laser-loutdoor-grand-spectacle","status":"publish","type":"post","link":"http:\/\/www.jpsainsot.com\/blog\/nike-laser-loutdoor-grand-spectacle\/","title":{"rendered":"Nike Laser: L&rsquo;outdoor \u00e0 grand spectacle"},"content":{"rendered":"<div style=\"text-align: justify;\"><span style=\"font-size:85%;\">Je vous abreuve quotidiennement de projets interactifs mais j&rsquo;avoue \u00eatre \u00e9galement fan de pubs outdoor impactantes. Je voulais partager avec vous celle ci, r\u00e9alis\u00e9e par Olivier Lefebvre &#038;  Laurent Toth(CR &amp; DA chez DDB Paris) pour  le compte de leur client Nike. Ils ont d\u00e9velopp\u00e9 cet outdoor r\u00e9tro \u00e9clair\u00e9 tr\u00e8s styl\u00e9 \u00e0 l&rsquo;occasion du lancement de baskets con\u00e7ues gr\u00e2ce \u00e0 la technologie laser, cette cr\u00e9ation consistant \u00e0 dessiner une basket en per\u00e7ant une plaque de t\u00f4le.<\/span>\n<\/div>\n<p><a href=\"http:\/\/4.bp.blogspot.com\/_esAx9boPhoM\/RYvCltSAO7I\/AAAAAAAAAD4\/b_Eh1wgRU_A\/s1600-h\/Nike_Laser_JPS.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" style=\"margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 528px; height: 70px;\" src=\"http:\/\/4.bp.blogspot.com\/_esAx9boPhoM\/RYvCltSAO7I\/AAAAAAAAAD4\/b_Eh1wgRU_A\/s400\/Nike_Laser_JPS.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5011312963445865394\" border=\"0\" \/><\/a><span style=\"font-size:85%;\">J&rsquo;aime le c\u00f4t\u00e9 tr\u00e8s artisanal &#038; arty, plut\u00f4t classe de nuit. Vous pouvez trouver plus d&rsquo;images de cette op\u00e9ration <a href=\"http:\/\/jpsainsot.free.fr\/Docs\/NikeLaser.pdf\">ici.<\/a> C&rsquo;est l&rsquo;occasion de d\u00e9couvrir en images le m\u00e9tier de Model Maker (en l&rsquo;occurence il s&rsquo;agit d&rsquo;Alain Roussel)<br \/>\n<\/span><br \/>\n<a href=\"http:\/\/1.bp.blogspot.com\/_esAx9boPhoM\/RYvCy9SAO8I\/AAAAAAAAAEA\/CHBKzbCX_L0\/s1600-h\/Nike_Laser_1.jpg\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" style=\"margin: 0px auto 10px; display: block; text-align: center; cursor: pointer;\" src=\"http:\/\/1.bp.blogspot.com\/_esAx9boPhoM\/RYvCy9SAO8I\/AAAAAAAAAEA\/CHBKzbCX_L0\/s400\/Nike_Laser_1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5011313191079132098\" border=\"0\" \/><\/a><span style=\"font-size:85%;\">Les panneaux seront visibles sur le parvis de la d\u00e9fense pendant quelques semaines.<\/span><\/p>\n<p><a href=\"http:\/\/2.bp.blogspot.com\/_esAx9boPhoM\/RYvC7NSAO9I\/AAAAAAAAAEI\/iVwDGhmn2ws\/s1600-h\/Nike_Laser_3.jpg\" data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" style=\"margin: 0px auto 10px; display: block; text-align: center; cursor: pointer;\" src=\"http:\/\/2.bp.blogspot.com\/_esAx9boPhoM\/RYvC7NSAO9I\/AAAAAAAAAEI\/iVwDGhmn2ws\/s400\/Nike_Laser_3.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5011313332813052882\" border=\"0\" \/><\/a><\/p>\n<div class=\"blogger-post-footer\"><img width='1' height='1' src='https:\/\/blogger.googleusercontent.com\/tracker\/26858706-5964280053294608909?l=spinfaya.blogspot.com'\/><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Je vous abreuve quotidiennement de projets interactifs mais j&rsquo;avoue \u00eatre \u00e9galement fan de pubs outdoor impactantes. Je voulais partager avec vous celle ci, r\u00e9alis\u00e9e par Olivier Lefebvre &#038; Laurent Toth(CR &amp; DA chez DDB&#46;&#46;&#46;<\/p>\n","protected":false},"author":482,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[879],"class_list":["post-486","post","type-post","status-publish","format-standard","hentry","category-divers","tag-divers"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/posts\/486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/users\/482"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/comments?post=486"}],"version-history":[{"count":0,"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/posts\/486\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/media?parent=486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/categories?post=486"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jpsainsot.com\/blog\/wp-json\/wp\/v2\/tags?post=486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}